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Holla Sonic created the soundtrack to the global launch of the 2015 Ford Mustang and the celebration of the Mustang's 50th Anniversary. This inimitable car was perched atop the iconic Burj Khalifa in Dubai and through a dynamic and exciting black ops style journey from Arizona to the UAE we provided the musical accompaniment. The video featured Bill Ford Jr the grandson of Henry Ford and Executive Director of FMC.
On this project we not only created the musical bed for the launch video but travelled around the world to collect the sound samples of vehicles and voices involved. Recording a moment with Bill Ford when he turns on the in car entertainment and announces to millions "Play Hollaphonic" safe to say we made quite the impression on this exciting brand.